Patient acquisition
Google, SEO, local visibility
Our Packages
5 solutions — from a starter website for a new practice to a complete enterprise ecosystem for a clinic network. Fixed prices, no surprises.
Our approach
Not just a website.
The digital transformation
of your practice.
A professional website is the first step. But true digitalisation encompasses automated booking, patient management, SMS notifications, analytics and local Google visibility. Our 5 levels cover the entire journey — from your first website to a complete digital ecosystem for your practice.
Bookings without a receptionist
Online enquiries and automation
Control and growth
Understanding patient sources
Practice management
Patients, appointments, return visits
LEVEL 1 · ESSENTIAL · STARTER WEBSITE
Starter Website
3–4 pages · First professional online presence
Site structure
- Homepage
- Services page (list)
- Doctor's page
- Contacts + map
- Mobile version
- Basic SEO
Contact & booking
- Call button
- Google Maps
- Social media links
- Contact form
- «Call back» button
- Appointment request form
Ideal for
- Private practice
- 1–2 doctor practice
- First online presence
- Limited budget
Timeline: 5–7 business days
The result for you: Your own professional website, free from dependence on MioDottore.
LEVEL 2 · PROFESSIONAL — MOST POPULAR
Professional website to grow your patient flow
Multi-page · Family practices (2–3 doctors)
Site structure
- 5–7 pages
- Mobile version
- Page for each service
- Doctors' page
- About Us
- Advanced local SEO
- Multilingual (option)
- Google Reviews block
Contact & booking
- Call button
- Google Maps
- «Call back» button
- Online form with enquiry capture *(administrator confirms manually)*
Ideal for
- 2–5 doctor practice
- 60–150 m² floor space
- 50–120 patients/week
- Looking to grow online
Timeline: 5–7 days · Second language — on request
The result for you: Maximum Google visibility and a steady stream of new patients in your area.
LEVEL 3 · GROWTH
Practice automation and patient management
Booking automation · Reduced receptionist workload · 5–10 doctors
Site structure
- 8–12 pages
- Page for each doctor
- Blog / news
- Additional languages (option)
- Google Reviews
- City-level SEO
- Visitor and enquiry analytics
Booking automation
- Live online calendar
- Choose service / doctor / time
- Email confirmation
- SMS reminders
- WhatsApp automation
- Incomplete booking reminder
- Post-visit follow-up
- Patient recall system and no-show reduction
- Automated enquiry handling
Ideal for
- 5–10 doctor practice
- 150–300 m²
- 150–300 patients/week
- Active patient flow
🔗 Automation systems
The package includes integration with one system of the practice's choice:
No system? We help you choose and set it up
Timescale: 10–14 days
The result for you: Automated processes and significant reduction in front-desk workload.
LEVEL 4 · PRACTICE NETWORK
Centralised management system for a practice network
Multiple locations · Centralised management
Full structure
- 15+ pages
- Multiple locations
- Doctor profiles
- City-level SEO
- Blog + news
- Certificates / licences
Practice network management
- Booking automation
- Enquiry routing by location
- Load monitoring per location
- Location management
- Control dashboard
- Email automation
- Reporting and analytics
Ideal for
- 10+ doctor practice
- Practice network
- Medical centre
- 400+ patients/week
🔗 Automation systems
The package includes integration with one system of the practice's choice:
No system? We help you choose and set it up
Timeline: 30–45 days · Centralised management of multiple locations
The result for you: Centralised management of all locations and patient flows from one digital ecosystem.
LEVEL 5 · CUSTOM SOLUTIONS
Digital ecosystem for medical groups
Bespoke platform for medical networks
Multi-site medical groups · 10+ locations
Business value
- Network digital infrastructure
- Unlimited scalability
- Enterprise-grade data protection
- Integration of all business processes
- High availability
- Full IT independence
Enterprise-level integrations
- Integration with medical ERP/CRM (XDent, OrisLine etc.)
- Electronic invoicing (Fatturazione Elettronica)
- Geographic traffic distribution by location
- CRM and API integrations
- Digital document management
Technical implementation
- Custom development (React / Next.js)
- Backend API / server architecture
- No page builders or templates
Ideal for
- 10+ location network
- Hospital groups
- National practice networks
- Brand IT independence
🔗 Enterprise systems supported
We support integration with all major systems in the Italian market:
Integration with any system possible via API
Timeline: bespoke · Complete network automation, legal data protection, IT independence
The result for you: Complete network automation, legal data protection, IT independence
Legge Boldi · GDPR Healthcare
Development in compliance
with regulatory requirements
A dental practice website in Italy must comply with several regulatory requirements simultaneously. We account for all of them in every project — from copy to the technical implementation of forms and data storage.
Marketing prohibitions
No «We're the best!» or «We guarantee results». All copy is strictly informative — in accordance with the Medical Code of Ethics (Legge Boldi).
Mandatory legal information
P.IVA, Ragione Sociale, Sede Legale, REA, Capitale Sociale and the Medical Director's details with Albo registration number — all correctly displayed in the footer.
GDPR for health data
PRO-level cookie banner (Iubenda), two separate consent checkboxes in forms, Privacy Policy with a section on health data processing. Servers in the EU.
«Before/After» photos — by the rules
Only as clinical case studies (Casi Clinici) — without promotional banners or promises of a «perfect result».
Servers exclusively in the EU
Patient data is stored on servers within the European Union. A mandatory requirement for healthcare organisations under the EU GDPR.
Correct technical implementation
Form structure, cookie banner, Privacy Policy and data storage — all implemented in compliance with current GDPR requirements for health data.
The system is built in compliance with EU GDPR and Italian healthcare regulations. Every site includes mandatory legal information and copy in a neutral, informative style in accordance with the Legge Boldi.
Comparison
What every package includes
Full feature comparison across all levels.
| Feature | Level 1 | Level 2 ★ | Level 3 | Level 4 | Level 5 |
|---|---|---|---|---|---|
| Mobile version | ✔ | ✔ | ✔ | ✔ | ✔ |
| Multilingual | ❌ | ◐ Option | ✔ | ✔ | ✔ |
| Page for each service | ❌ | ✔ | ✔ | ✔ | ✔ |
| Google Maps + WhatsApp | ✔ | ✔ | ✔ | ✔ | ✔ |
| Booking form → database | ❌ | ✔ | ✔ | ✔ | ✔ |
| «Call back» button | ✔ | ✔ | ✔ | ✔ | ✔ |
| Live calendar (Cal.com) | ❌ | ❌ | ✔ | ✔ | ✔ |
| Choose doctor + date + time | ❌ | ❌ | ✔ | ✔ | ✔ |
| Email + SMS notifications | ❌ | ❌ | ✔ | ✔ | ✔ |
| Local SEO + analytics | ❌ | ◐ Basic | ✔ | ✔ | ✔ |
| Multi-site management | ❌ | ❌ | ❌ | ✔ | ✔ |
| CRM and reporting | ❌ | ❌ | ❌ | ✔ | ✔ |
| GDPR + 1 year hosting | ✔ | ✔ | ✔ | ✔ | ✔ |
| ERP (XDent / OrisLine) | ❌ | ❌ | ❌ | ❌ | ✔ |
| Digital document management | ❌ | ❌ | ❌ | ❌ | ✔ |
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